New Products, Services and Technology Trends

Trends are the cool word of the week and we want to go over how 'Trends' are a great way to go with clients, new business and with media.

Follow the trends as new markets, products, services and technology are developed and emerge. It can be fun and very lucrative to work with companies in a new trendy markets. Some examples of trends which started as small, bold or crazy ideas but have become a hot trend and the norm include: Mobile/Cellular Phones, Mobile Apps, Online Shopping, Online Dating, Social Networking, Smart Phones, Electronic Devices for Books/Reading (Kindle), Virtual Assistants, iPods and other MP3 Players, Clean Tech, SAS as a market and SAS companies, and many more. By keeping in tune with the markets, media and trends, agencies can quickly move on companies involved with new trends.

With media it can really help to not only follow the trends they are interested in, but create and push new trends, and by closely monitoring reporters and bloggers, you can find the most appropriate contacts for building new relationships with key media. Following the media and the trends they are already covering, and pushing new trends and ideas can lead to great contacts and story placements for clients.

Trends will continue to emerge and by keeping track of markets and identifying new trends early, you can be a leader and in the drivers seat for companies in these emerging markets for cool new products, services, technology and tools.